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In today’s era, there are probably few people who do not use Facebook or do not have a Facebook account. However, did you know that people are earning millions of rupees from Facebook? Anyone can earn from it by meeting certain criteria set by Facebook. To be eligible, our Facebook page must comply with the Facebook Monetization Policy and be operated from a country eligible for monetization.

What are the methods of earning income on Facebook?

There are various ways to earn money on Facebook, but content monetization stands as one of the most common and accessible methods for content creators and influencers. Here are a few types of monetization opportunities provided by Facebook officially:

• In-stream ads: These are photo or video ads that play at the beginning, middle, or end of your videos, helping you earn money on Facebook. To use this feature, your page must have at least 5,000 followers, five actively uploaded videos, and 60,000 minutes of watch time in the last 60 days. Additionally, the page should adhere to all policies and be operated from an eligible country for Facebook monetization.
• In-stream ads for Live: This feature allows content creators to monetize their live streams by incorporating enrolled ads during and after the live stream. It's particularly useful for gamers and streamers. This feature is also available for gamers with approved gaming partners and gaming category pages in Nepal. Criteria required for this feature include:

• 10,000 page followers.
• Videos that are at least one minute long.
• At least 600,000 minutes of view-time in the last 60 days.
• At least three previously live active videos.

• Ads on Reels: Similar to the In-stream Ads feature, ads on reels are enrolled on reels. There are no specific requirements for ads on reels; creators from eligible countries are invited to use this feature by Facebook themselves.
• Star bonus: There are no specific criteria to earn from this feature as Facebook itself will send you an invitation. In this feature, your followers send you stars on your video or live video, and you get paid for the stars you receive (approximately $1 for every 100 stars). This is similar to the gifts people receive on TikTok during live streaming or after posting a video. For this, your page must adhere to all policies and must be operated from a star-eligible country. Nepal is also listed as a Star eligible country.
• Subscription feature: Similar to the star feature, this feature is also by invitation from Facebook. Your followers have to subscribe to your page or profile by paying a subscription fee, allowing them to view and respond to your premium content after subscribing. This feature permits you to set the subscription amount within the range given by Facebook, starting from $7.99.

Which countries are eligible for Facebook monetization?

Argentina, Australia, Austria, Bangladesh, Belgium, Bolivia, Brazil, Canada, Chile, Colombia, Denmark, Dominican Republic, Ecuador, Egypt, El Salvador, France, Germany, Guatemala, Honduras, Hong Kong, India, Indonesia, Iraq, Ireland, Israel, Italy, Japan, Jordan, Malaysia, Mexico, Morocco, New Zealand, Norway, Peru, Poland, Romania, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Netherlands, Philippines, Turkey, Saudi Arabia, Ukraine, United Arab Emirates (UAE ), UK and USA.

Which languages are eligible for monetization?

Eligible languages for Monetize includes Arabic, Assamese, Bengali, Bhojpuri, Dutch, English, French, German, Gujarati, Hebrew, Hindi, Italian, Indonesian, Japanese, Kannada, Khmer, Korean, Malay, Malayalam, Mandarin, Marathi, Odia, Polish, Portuguese, Punjabi, Romanian, Russian, Spanish, Swedish, Tagalog, Tamil, Telugu, Thai, Turkish, Ukrainian, Urdu and Vietnamese.

Can Facebook be monetized from Nepal?

The short answer is ‘No’. Nepal has not yet been included in Facebook’s list of monetizable countries, except for ‘live gamers’ and ‘Star bonus’, which allow monetization.

The Commission for the Investigation of Abuse of Authority recently marked the International Day against Corruption with the slogan ‘UN-CAC at 20; Uniting the World Against Corruption’. 

Despite high-sounding slogans, corruption remains pervasive in Nepal and a legal provision in the Commission for the Investigation of Abuse of Authority Act-1991 even prevents CIAA from investigating certain government decisions, including ‘policy decisions’, apart from nexus between powerful elements of our society.   

Section 4 (B) of the CIAA Act states: “The Commission, pursuant to the Act-1991, shall not take any action in matters relating to any business or decisions taken at meetings of any house of Parliament or of any committee or anything said or done by any member at such meetings, or any policy decisions taken by the council of ministers or any committee thereof or judicial actions of a court of law.”

If such controversial provisions are not amended or done away with altogether, nobody can curb corruption in this country, given the tendency to misuse the provision on ‘policy decisions’ to make legally questionable decisions and avoid legal action, among others. Existing corruption laws, particularly the CIAA Act, and Prevention of Corruption Act should be immediately amended to control corruption, which poses a grave threat to democracy, human rights, good governance and the rule of law. 

Ulla Termacs, Danish minister for development co-operation, rightly states: “Corruption in the form of bribery and misuse of public funds is a major obstacle to democracy in many of the world’s poor countries.’’ 

Back to the Big Day. Prime Minister Pushpa Kamal Dahal said on the occasion that his government was committed to ending corruption in coordination with public and private sectors, and civil society members. However, he did not touch upon the topic of legal amendments necessary to combat corruption. 

Apparently, this type of rhetoric is good for raising awareness to end corruption, but never sufficient to end the scourge itself. 

What’s more, corruption has become cancerous in Nepal, so one or two constitutional-legal provisions are unlikely to offer a complete cure, though the measure may be able to curb it a bit. Political will is what is needed to fight this scourge. 

It will be contextual to quote Bhimrao Ambedkar, father of the Indian Constitution, in this context: “However good the constitution may be, if those who are implementing it are not good, it will prove to be bad. However bad a constitution may be, if those implementations are  good, it will prove to be good.” 

PM Dahal correctly stated on the occasion that controlling corruption will be difficult without internalizing international anti-corruption conventions and without making suitable changes in our education policy to spread the message in society that corruption is unacceptable.

If corruption continues to thrive in our country, there will be no room for good governance, the rule of law, progress, prosperity and human rights. 

Our country has witnessed countless corruption scandals, including the infamous Lalita Niwas land grab, the Ncell scam, the 60-kg gold smuggling scandal and the Bhutanese refugee scam, thanks to the association of some powerful names. Much has been written about these shameful chapters. 

Nothing is transparent except corruption in this country and nothing more rampant than corruption, thriving as it is under some very powerful noses. Moreover, policy-level corruption has tarnished the image of the country nationally and internationally. Officials of relevant agencies seem helpless in fighting corruption because they have the obligation to serve their political masters, who appoint them on their respective parties’ quotas. 

Appointment of political parties’ near and dear ones in important positions is also a reason behind unabated corruption. If the parties and the government are serious about controlling corruption, they should discontinue this practice and appoint deserving candidates instead.  

All this takes the ball back to the Prime Minister’s court. 

The PM, who also happens to be the contact agency for the implementation of the UN General Convention against Corruption, should wake up to the threat that corruption poses to the country and do every bit to put an end to it. 

The author is a former vice-chair of Transparency International Nepal

India’s Minister for External Affairs S Jaishankar is arriving on Thursday for a two-day official visit to Nepal. The main objective of his visit is co-chairing the 7th meeting of India-Nepal Joint Commission, the highest body mandated to review the entire issues concerning bilateral partnership and direct the concerned authorities to remove the bottlenecks, if any.

Though established in 1987, the commission remained largely inactive till 2014. It resumed the work thereafter, albeit irregularly. Foreign ministers of the two countries co-chair this mechanism. The commission is set to review the overall state of bilateral relations and various areas of mutual cooperation between Nepal and India, according to the Ministry of Foreign Affairs.  

Jaishankar will also meet President Ram Chandra Poudel, Prime Minister Pushpa Kamal Dahal and other prominent political leaders during his stay. Regarding the visit, India’s Ministry of External Affairs has said that Nepal is a priority partner of India under its Neighborhood First Policy and that the visit is in keeping with the tradition of high-level exchanges between two close and friendly neighbors.

The commission meeting is expected to be instrumental in further enhancing the economic and development partnership between the two countries. 

The Indian external affairs minister visiting Nepal also holds political and diplomatic significance. Though India still has a deep influence in Nepal’s internal politics, over the past few years, it has been maintaining a low-profile regarding Nepal’s internal political situation. As the Dahal-led government—backed by India—is becoming unpopular and there are strong voices inside the Nepali Congress for a change in government, Jaishankar will also try to read the pulse of Nepali politics during his sojourn. Prime Minister Dahal wants the continuation of New Delhi support to keep the current coalition intact.

Jaishankar is arriving on the heels of a flurry of visits mainly from the US and China.  In 2023, there was a series of visits to Nepal by high-level US officials and the representatives of Communist Party of China. Compared to the US and China, visits from and to New Delhi were few. The Narendra Modi government naturally has geopolitical and strategic concerns, given the interests shown to Nepal by Washington and Beijing of late.

New Delhi is wary of growing Chinese influence in Nepal and is closely watching Kathmandu’s relationship with Beijing. It is also concerned over the Kathmandu-Washington ties, even though India and the US share similar interests with Nepal, particularly countering China’s influence.  

India’s ruling Bharatiya Janata Party and its sister organizations, including the Rashtriya Swayamsevak Sangh, also have a special interest in Nepal at a time when some political parties and groups are campaigning for the reinstatement of Hindu state.

Development and economic partnership between Nepal and India is gaining momentum after Dahal’s ascension to power. During Dahal’s India visit in May last year, there was notable progress between Nepal and India on energy cooperation. India has agreed to purchase Nepal’s electricity and also allow import to Bangladesh via India. Several connectivity projects between the two countries, including Raxaul-Kathmandu railway, also made significant strides.  

Former Ambassador and political analyst Bijaya Kanta Karna says Jainshankar’s visit should be taken as a continuation of Prime Minister Dahal’s India visit.

During his India trip, Dahal focused on building trust at the top political level and focusing on economic partnership while keeping the key contentious issues at bay.

 Karna said The energy cooperation in particular has given the message to the international investors that there is an appropriate environment for the investment in Nepal. He added that the visit by the Indian external affairs minister will reinforce the development and economic partnership between the two countries.  

The former Indian ambassador to Nepal said that the key purpose of Jaishankar’s visit is to review the bilateral relationship and, in particular, to strengthen mutually beneficial economic partnership.

The previous six meetings of the commission were held in New Delhi last year. These meetings discussed boundary and border management, connectivity and economic cooperation, trade and transit, power and water resources, and culture and education, among other issues. 

In the last few years, Nepal and India signed around 25 MOUs and agreements in various sectors of bilateral cooperation, including transit, petroleum, capacity building, railways, border infrastructure, education and electricity.

Key issues 

• Long-term power trade 
• Trilateral power agreement 
• Transmission lines 
• Pancheshwar Multipurpose Project 
• Trade and investment 
• Extension of MotihariAmlekhgunj petroleum pipeline in Chitwan and Siliguri 
• Cooperation in the agriculture 
• Boundary
• Air entry point  
•  Problem of flood and inundation
• Small-grant development projects 

Rajin Maharjan, a filmmaker based in Kathmandu, has been in the spotlight since 2010 when he started working as a visual editor and animator. Transitioning seamlessly into creative writing and ad film direction, he has become a sought-after creative director in Nepal, particularly for social development organizations.

 Maharjan is dedicated to the promotion of Nepal Bhasa, adding a culturally resonant layer to his creative portfolio. Through captivating advertisement songs and other innovative approaches, he contributes to the preservation and promotion of Nepal Bhasa, showcasing its richness and relevance in contemporary storytelling. In a conversation with Evana Manandhar from ApEx, Maharjan spoke about his creative journey and cinematic expertise and his wish to shape the landscape of Nepali filmmaking through interesting collaborations.

 What are the challenges faced by Nepali cinema that limit its global exposure?

 Nepali cinema faces several challenges that limit its exposure and appeal beyond its borders. One significant obstacle is the industry’s limited visibility on the global stage, hindering its capacity to reach a broader international audience. Production quality, encompassing aspects like cinematography and special effects, poses another challenge.

Despite language differences, successful Hindi and South Indian films have demonstrated that compelling storytelling and high production values can transcend linguistic boundaries. The Nepali film industry has to actively address language concerns through measures such as subtitling or dubbing. The industry’s limited participation in major international film festivals and difficulties in securing international distribution hinder its market access.

Nepali cinema could benefit from international collaborations, improved film education, strategic marketing, diversification of themes, and continued government support. Active participation in international film festivals can also enhance visibility and facilitate distribution deals. The industry needs to adapt and implement these strategies to enhance its global presence.

Do you have some advice for aspiring filmmakers in Nepal?

Begin by investing in a comprehensive education in filmmaking, mastering the various aspects such as directing, scriptwriting, cinematography, and editing. Networking is equally important, as establishing connections within the industry through events, festivals, and workshops can lead to collaboration and mentorship.

Start with smaller projects to gain practical experience. Use digital platforms like YouTube and Vimeo to showcase your work globally. Stay attuned to industry trends and technologies, incorporating them into your craft. Actively seek collaborations, value feedback, and be open to constructive criticism. Attend film festivals, both locally and internationally, to gain exposure and recognition. Craft stories that are authentic to Nepali culture yet possess universal themes. Understand the business aspects of filmmaking, including funding and distribution, and consider seeking mentorship from experienced professionals. Persistence, resilience, and a willingness to learn from failures are essential qualities on the path to success. Embrace technology to your advantage, taking advantage of affordable equipment and editing software. Most importantly, maintain a passion for storytelling and a commitment to continuous improvement, as success in the film industry often stems from a combination of talent, hard work, and strategic planning.

How do you stay connected with your audience and receive feedback for your work?

Staying connected with the audience and receiving feedback is important to improve my skills. Feedback channels include community forums, where discussions provide insights into audience reactions, and dedicated feedback platforms that allow for more structured input. Informal channels such as comments on social media or conversations with friends contribute to understanding how my work resonates with viewers.

I recognize that feedback is inherently diverse, reflecting individual perspectives and preferences. Comments may encompass a wide range of opinions, including those with liberal viewpoints. This diversity of feedback is invaluable in gauging audience reactions, identifying strengths and weaknesses in my storytelling, and refining my artistic approach.

Engaging with audiences on social media platforms allows for direct interaction, fostering a sense of connection and providing a platform for fans to express their thoughts. Whether positive or constructive criticism, this feedback helps me understand the impact of my work and guides decisions for future projects.

How do you see the future of Nepal Bhasa in the context of your work and the broader cultural landscape?

The language’s future is intrinsically tied to audience engagement and support, as sustained interest and appreciation for content in Nepal Bhasa can encourage its continued use in creative works. Educational initiatives, including its inclusion in curricula, and government and institutional support for linguistic diversity are vital factors that can shape the language’s trajectory. The digital era offers opportunities for Nepal Bhasa to reach a global audience through subtitled or dubbed content on digital platforms, fostering a broader understanding and appreciation. Collaboration, adaptability in storytelling, and a commitment to cultural preservation are key elements that can collectively contribute to ensuring a vibrant future for Nepal Bhasa.

What challenges do you face in promoting Nepal Bhasa, and how do you address them creatively?

One significant challenge lies in the potential limited audience reach, as the language is specific to the Newar community. To address this, I explore innovative storytelling techniques and themes that resonate universally, ensuring that the cultural richness conveyed through Nepal Bhasa becomes an accessible and engaging experience for a broader audience. Another challenge is the need for subtitles or dubbing to make the content inclusive. Collaborating with skilled translators and voice actors who can maintain linguistic nuances and cultural authenticity is important. Limited financial resources is another hurdle in the production of films or projects in Nepal Bhasa. I would seek creative financing solutions, such as crowdfunding campaigns or partnerships with cultural organizations that share a commitment to preserving linguistic diversity.