How are you seeing blue ticks everywhere on Facebook??

As soon as Facebook introduced Meta verified, you may have seen the trend of verified profiles with blue ticks all over  Facebook. While few people know how this works, many are still unaware about the subscription. So what is Meta Verify? Who gets it? Can you get it? Is Meta verification as effective as legacy verification? Let’s find out.

What is Meta Verify 

Meta Verify is a subscription officially launched by Meta, in which users can pay $8 per month, so that their profiles get a verified blue tick along with few other benefits, such as increased account protection and access to account support.

Who can get Meta verified? 

While celebrities, politicians, and other public figures used to get legacy blue ticks from Meta after satisfying multiple criterias, Meta Verify can be subscribed  by anyone with a genuine account on the platform meeting this criteria: 

• To be at least 18 years old 
• A public or private profile that’s associated with your full name, aligns with naming standards and has a profile picture that includes your face
• To meet minimum activity requirements, such as prior posting history
• A valid photo ID that matches your profile name and profile picture
• Two-factor authentication enabled on your profile
• Must follow Facebook Community standards

Are the legacy and Meta Verify ticks the same?

No, the tick given by Meta to celebrities is free and lifetime, while Meta Verify is a paid subscription, in which you have to pay $8 monthly to Meta. If the money is not paid, the tick will be removed within 24-72 hours.

It is also very difficult to get the legacy tick, as Meta verifies accounts by reviewing various criteria such as:

• Authentic: Represent a real person, registered business or entity.
• Unique: Be the only presence of this person or business. Only one Page or profile per person or business may be verified, with exceptions for language-specific Pages and profiles
• Complete: Have an about section, Page or profile photo and recent activity, including at least one post
• Notable: Represent a well-known, often searched person, brand or entity. We review Pages and profiles that are featured in multiple news sources and paid or promotional content as sources are not considered  for review.

Another big difference is that there are no restrictions on legacy verified accounts and Meta Verify has various restrictions, such as—profile photo can be changed only once a month (which  also needs to get  approved by Meta), account name or username cannot be changed.

How to get a legacy tick? 

Things to understand before applying to get a legacy tick: This tick is given by Meta by reviewing many factors, including the news in national media, page/profile activity, followers on the page, and results from your name on Google etc. If you meet all the criteria mentioned above you can submit verification application from https://www.facebook.com/help/contact/295038365360854 and get verification by giving the information as requested in the application, within 1-48 hours after submitting the application, Meta will send you the response through mail and notification on facebook/insta app ,stating whether application has been approved or not and if the application is not approved, you can submit another application after 30 days.

How to get Meta Verify? 

One can subscribe to Meta Verify by following the mentioned steps: go to your profile, go to three dots visible on the right side of the “edit profile” option, go to “Meta verified” option and follow on-screen instruction, pay $8 and submit a copy of your citizenship or passport.  Although Facebook has officially rolled out subscriptions in most countries, it may not yet be visible to all profiles in Nepal. If you don't have this option on your profile, you may try logging in to your account from a meta verified eligible county for a few days. 

After the success of meta verified on personal Facebook and Instagram profiles, Facebook is now testing (currently in New Zealand) Meta Business Verified, which helps brands and organizations to verify their Facebook page and Instagram handle. Meta verified business subscriptions will be available for purchase on Instagram and Facebook in the coming weeks in select test countries. Monthly subscriptions start at $21.99/month per Facebook page or Instagram account, or $34.99/month for both on WhatsApp. Meta will begin testing in the future with small businesses using the WhatsApp Business app before introducing Meta Verified to businesses on the WhatsApp Business Platform.