NMB Bank has launched its new corporate campaign themed “We see endless opportunities” as it looks to position itself as a bank with a difference. The goal is to walk on its guiding philos­ophy of ‘Sustainable and Value Based Banking’. The theme goads one to see beyond the obvious, an NMB press statement reads. It seeks to instill a sense of con­fidence that the bank is there to support harnessing of the coun­try’s immense resources to help the common man succeed.